In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average company in this landscape has grown their audience by 0.2%. LANEIGE grew faster than everyone else, with 2.4% growth! On average, each post in this landscape earns more than 2.81k engagements. LANEIGE is topping the charts with more than 10.5k engagements per post on their 91 posts in the last 30 days.
Key Trends for Skincare
Many of this year’s top 10 makeup Facebook posts featured UGC, which is no surprise in such an influencer-driven industry. Read the full report »
Almost 90% of beauty brands mentioned or hashtagged holidays in their Instagram posts this year, like #InternationalWomen’sDay and #MothersDay. See more skincare trends »
35.1k Likes • 85 Comments
Funny cam over here! 👋 sydney_sweeney Shop the new slow-aging Bouncy & Firm Serum for visibly plump & firm skin today at sephora, #sephora at kohls and on us.laneige.com #laneige #sydneysweeney #kbeauty #koreanskincare #behindthescenes
9.18k Likes • 75 Comments
We tried. Shop the BFFMORA Savings Event today 😁 ROUGE: get 20% off VIB: get 15% off Insiders: get 10% off Sale ends 4/14. Happy sephora shopping! #sephora #sephorasavingsevent #skincare #koreanskincare #laneige #laneigeus #barbiebox #barbieboxchallenge
2.86k Likes • 46 Comments
Reminder to bend at the knee, not at the waist. #DEsays via mytherapistsays
2.06k Likes • 39 Comments
Sweet spring weekends ahead. Don't forget the Umbra Sheer sunscreen.
1.72k Likes • 51 Comments
Glow up starter pack ✨ Accessories include 👇 ✨ NEW Moisture Surge Active Glow Serum ✨ Moisture Surge 100H ✨ NEW Moisture Surge Body Hydrator Head to a Clinique Counter near you to get your own starter pack—as well as customized skincare advice from a Clinique Consultant. All products: 👩⚕️ Dermatologist tested. ✅ Safe for sensitive skin. 🧪 Allergy tested. 🚫 Fragrance free. #Clinique #CliniqueConsultant …
122 Reactions • 10 Comments • 0 Shares
See you in the desert 🏜️ wearing Better Screen, of course 😉 #kiehls #festivalseason
74 Reactions • 6 Comments • 0 Shares
72 Reactions • 2 Comments • 1 Shares
Final days to save on your Tatcha favorites during the @sephora savings event. Shop now, your glow can’t wait 🤍✨
59 Reactions • 11 Comments • 3 Shares
From calm to glow, there’s an Origins for that. What’s your favorite Origins persona? ✨
53 Reactions • 3 Comments • 0 Shares
What’s new at our pop-up at @thegrovela? 👀 🌈 Mini Lip Glowy Balm Set 🍩 Glaze Craze: Strawberry Sprinkles, Blueberry Jelly 🍑 Peach Iced Tea Lip Sleeping Mask & Lip Glowy Balm 🌸 Plump, Firm, & Glow Set 🧡 Grapefruit Lip Sleeping Mask & Lip Glowy Balm 💗 Bouncy & Firm Serum PLUS score exclusive gifts with purchase: ✨Lip Glowy Balm Keychain: Spend …
2 Likes • 1 Retweets
Manifesting a healthier planet and healthier skin for 2025 🌎✨#EarthMonth pic.x.com/8CBLKadIwA
44.5k Likes • 155 Comments • 458 Shares
Funny cam over here! 👋 @SYD Shop the new slow-aging Bouncy & Firm Serum for visibly plump & firm skin today at @sephora, #sephora at @Kohl’s and on our site! #laneige #sydneysweeney #kbeauty #koreanskincare #behindthescenes
9.49k Likes • 198 Comments • 136 Shares
But also... life is too short to not use your favorite things! 💕😊 VIBs & Insiders, now’s your chance to stock up on all your Laneige faves during the @sephora Savings Event! ✨ Rouge saves 20% ✨ VIB saves 15% ✨ Insider saves 10% Use code SAVEMORE online & in stores! 🛒 #laneigeus #laneige #sephora …
6.21k Likes • 56 Comments • 267 Shares
Touching down @coachella for the third year as the Official Sunscreen Sponsor ☀️💛 Find our Ultra Sheer sunscreen stations on-site both weekends for all your SPF needs! #coachella #sunscreen #neutrogena
207 Likes • 37 Comments • 5 Shares
Choose your vibe 🤍 Don’t forget to stock up on your favorite Tatcha formulas during the @sephora savings event! Rouge gets 20% off, VIB 15% off, and Insiders 10% off. #tatcha #sephorasale
176 Likes • 20 Comments • 1 Shares
OK, fine, you can pick 2. Drop your fave drawers in the comments.
The Social Media Benchmark Report
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