These Historically Black Colleges and Universities (HBCUs) do an incredible job of engaging and expanding their communities using social media. We featured these 11 universities in our 2020 Higher Education Social Media Engagement report.
In the last 30 days, the average university in this landscape has grown their audience by 0.6%. Norfolk State University grew faster than everyone else, with 1.6% growth! On average, each post in this landscape earns more than 387.3 engagements. Howard University is topping the charts with more than 1.85k engagements per post on their 56 posts in the last 30 days.
North Carolina A&T State University
265k Followers
0.77% Engagement Rate
Southern University, Baton Rouge
175k Followers
0.94% Engagement Rate
North Carolina Central University
104k Followers
0.54% Engagement Rate
A time was had ☀️ Special shoutout to #HU29! We hope you enjoyed your time visiting your soon-to-be home 🦬 #springfest #admittedstudentsday #hu29 #howarduniversity
It was a beautiful day on The Yard to practice wellness and self-care during our 3rd annual Bison Wellness Day ☀️🧘🏾♀️ Drop your favorite activity below! #howarduniversity #bisonwellnessday #wellness #selfcare
La Flame 🔥 x Da Boom 💙 Our very own sonicboom_ots performed alongside artist and headliner Travis Scott for the 2025 Coachella Valley Music and Arts Festival. 💫 You can catch them on stage with TravisScott again at the April 19th concert, streaming live via the Coachella YouTube channel at 11:40 p.m. Pacific/1:40 a.m. Central. For more details …
Emmy Award winner. Bestselling author. Entrepreneur. Tabitha Brown is coming to Grambling State University to inspire the next generation of leaders. Join us May 9 as we celebrate the Class of 2025 with a keynote address you won’t forget. #gramgrad25 📍Fredrick C. Hobdy Assembly Center 🗓 Friday, May 9 | 10 a.m. 🔗 More at gram.edu/graduation
#NCCUAthletics | After a life-changing injury, Eagle legend Davius Richard returns to NCCU in a new role—as the quarterbacks coach. From leading us to a national championship to now guiding the next generation, his journey comes full circle. 🦅 CLICK THE LINK IN THE NCCUEAGLE BIO TO READ MORE! #WeAreNCCU #EaglePride #HBCU #NCCULife #NCCUAlumni #MEAC #NCCUFootball #DurhamNC #BullCity
#NCAT Spring grads!!! Have you done everything for commencement?? 🎓 Cap and Gown ordered 🎓RSVP’d to your ceremony (via the Tassel email sent to you) 🎓 Review the flyer for upcoming dates Check our #LinkInBio to visit the commencement website www.ncat.edu/registrar/commencement #NCAT #AggiePride #Aggies #AggiesDo #HBCU #University #HBCUGrad #Graduation #Grad #Commencement
IT’S NATIONAL HIGH-FIVE DAY✋‼️We showin’ love, passin’ out high fives, and keepin’ the energy real high. Who you givin’ a high five to today? Tag ‘em and let ‘em know it’s all love!” ❤️💙 #nationalhighfiveday #scstate1896 #scstateuniversity
Take a walk down Presidential Parkway this Spring, whether you're heading to class or just need a moment to breathe. Look up. The new Now Is Our Time banners are here! Bold, proud, and full of purpose. They spotlight our faculty, staff, and students as living proof of what giving can do. Scholarships. Support. Impact. This campaign …
Hey, Jags! GettyImages visited Southern University to help digitize historic photos from our Archives and Manuscripts Department in the jbclibrary_subr! Hear from our lead archivist and the southernu_osm editor-in-chief Taylor Haywood on preserving our legacy. For more, visit the link in the bio. #WeAreSouthern #HBCU
Brave Fest 2025 with performing artists Jeremih, Big Boogie, and T99zy Thanks for giving us a show to remember!💜💛 #bravechella #AlwaysAlcorn
Unlock your potential with Alabama A&M University’s graduate programs—affordable, flexible, and designed to fit your lifestyle. Whether online or on-campus, AAMU offers competitive tuition and strong career advancement opportunities, empowering you to achieve your academic and professional goals. #StartHere #aamugrad
Last weekend’s Spring Game, but make it anime 🏈✨--a new way to relive the action! Photo Cred: taylor_photography_365
#PeopleOfJSU: “After losing my mom at 11 years old, I felt really lost and I didn’t know where I was going in life. My sisters and I were nearly sent to foster care but my oldest sister, who was 24 at the time, took care of us. At one time, we were homeless, but that brought …
Emmy Award winner. Bestselling author. Entrepreneur. Tabitha Brown is coming to Grambling State University to inspire the next generation of leaders. Join us May 9 as we celebrate the Class of 2025 with a keynote address you won’t forget. #gramgrad25 📍Fredrick C. Hobdy Assembly Center 🗓 Friday, May 9 | 10 a.m. 🔗 More at gram.edu/graduation
#JSUStudents: JSU graduate research assistant Saurav Bhattarai, in the Department of Civil and Environmental Engineering, is leading an interdisciplinary study on frequent heatwaves in Mississippi and their disproportionate effects on vulnerable communities. 📰 | https://bit.ly/3RI5jo1
William Carey University (WCU) has inducted Dr. Tracy M. Cook, president of Alcorn State University, into its Alumni Hall of Fame. The induction ceremony was held on April 4 during Homecoming at WCU’s Hattiesburg campus. Braves, join us in congratulating Dr. Cook on this outstanding honor! Read more — tinyurl.com/ykcf8bp2 #AlwaysAlcorn #AlcornLeadership
Movie nights at Louis Crews 🍿🎥.
Graduating senior Donovan Horne is heading to Nashville with a full-time offer from Caterpillar Financial Services Corporation, a subsidiary of Caterpillar Inc. The global company provides financing solutions for equipment, engines, and services to customers and dealers around the world. The opportunity follows a successful experience with the company last summer. More at: https://www.aamu.edu/news
Congratulations to Lea Hebert Golden, a recent grad and biology major, who's been accepted into Tufts University School of Medicine program in Boston, MA and will start this Fall 2025. 💛 🖤
These two Bison-owned business owners understand that having a social media presence is integral to success in the marketplace. Graduating senior computer information systems major Justin DeCambre saw an increase in sales for his clothing brand, DoubleMs, once he pivoted to a popular social media platform. “Everything you do is trial and error, because you don’t know …
Take a walk down Presidential Parkway this Spring, whether you're heading to class or just need a moment to breathe. Look up. The new Now Is Our Time banners are here! Bold, proud, and full of purpose. They spotlight our faculty, staff, and students as living proof of what giving can do. Scholarships. Support. Impact. This campaign …
#NCCUAthletics | After a life-changing injury, Eagle legend Davius Richard returns to NCCU in a new role—as the quarterbacks coach. From leading us to a national championship to now guiding the next generation, his journey comes full circle. 🦅 READ MORE: https://tinyurl.com/NCCUAlumniDRichard #WeAreNCCU #EaglePride #HBCU #NCCULife
His name sounds like money, and he has a clear idea of how to make it. Kashif “Kash” Alston will graduate from South Carolina State University on Friday, May 9, with a degree in mechanical engineering technology. He’ll set out with a packed resume, a work ethic forged by his family and the U.S. Air Force, …
Hey, Jags! Getty Images visited Southern University to help digitize historic photos from our Archives and Manuscripts Department in the John B. Cade Library at Southern University-Baton Rouge! Hear from our lead archivist and a student on preserving our legacy. For more, visit https://bit.ly/4jx5Zsk #WeAreSouthern #HBCU
JUST IN: Emmy Award winner and bestselling author Tabitha Brown will deliver the Spring 2025 Commencement address at Grambling State University. 🎓✨ #Gramgrad25 🗓 May 9 | ⏰ 10 AM | 📍 Fredrick C. Hobdy Assembly Center More: gram.edu/graduation pic.x.com/pBsweDYdeC
✔️ Perform with Travis Scott at Coachella Music Festival ✔️ March in the Tournament of Roses Parade in Pasadena ✔️ Join Drake and J. Cole's 'It's All A Blur' tour ✔️ Perform with Usher at the Super Bowl The Sonic Boom of the South continues to set #THEEStandard for the Culture. pic.x.com/1UhEcKZx1w
Our very own @SonicBoomOTS performed alongside artist and headliner Travis Scott for the 2025 Coachella Valley Music and Arts Festival. 💫 You can catch them on stage with @trvisXX again at the April 19th concert. #LuvDaBoom pic.x.com/4FI4b159uspic.x.com/4FI4b159uspic.x.com/4FI4b159us
Hey, Jags! @GettyImages visited Southern University to help digitize historic photos from our Archives and Manuscripts Department. Hear from our lead archivist and a student on preserving our legacy. For more, visit bit.ly/4jx5Zsk #WeAreSouthern #HBCU pic.x.com/PQwrIis032
Movie nights at Louis Crews 🍿🎥. pic.x.com/WKbGODvSTPpic.x.com/WKbGODvSTPpic.x.com/WKbGODvSTPpic.x.com/WKbGODvSTP
National Scrabble Day meets Howard History! Each word here is more than just letters — it’s legacy, truth, and power. From legends to cultural trailblazers, the story of Howard is spelled out across every chapter of American history. #nationalscrabbleday #howarduniversity pic.x.com/s4K91dQaCMpic.x.com/s4K91dQaCMpic.x.com/s4K91dQaCMpic.x.com/s4K91dQaCM
Graduating senior Donovan Horne is heading to Nashville with a full-time offer from Caterpillar Financial Services Corporation, a subsidiary of Caterpillar Inc. The global company provides financing solutions for equipment, engines, and services to customers and dealers around pic.x.com/dVLXYYiNNZ
Congratulations to Lea Hebert Golden, a recent grad and biology major, who's been accepted into Tufts University School of Medicine program in Boston, MA and will start this Fall 2025. 💛 🖤 pic.x.com/NXJmimlCmOpic.x.com/NXJmimlCmO
The 1928 men's basketball team at Alcorn A&M College, nicknamed "The Alcorn Five," achieved a dominant 13-3 record under the leadership of Professor Franklin Watson Taylor, who introduced basketball to the campus in 1925. #AlwaysAlcorn #FromTheArchives pic.x.com/tUV9WR9v6F
#NCCUAthletics | It was great seeing our Eagles back on the gridiron for today’s Spring Game. The energy on campus was electric—a true preview of the excitement ahead in the 2025 season. We’re ready for kickoff, Coach! #NCCUFootball #WeAreNCCU #EaglePride #HBCU #MEAC #NCCULife pic.x.com/DQkwhm5M4v
Take a spring stroll down Presidential Parkway and check out the new Now Is Our Time banners featuring faculty, staff, and students. Scholarships. Support. Impact. The future starts now. Give today: nsu.edu/nowisourtime #NowIsOurTime #BeholdNSU pic.x.com/11b1Z6UkqR
South Carolina State University hosted its spring passport fair on Thursday, April 3, bringing students and community members one step closer to international travel. scsu.edu/news/2025_pass… pic.x.com/CH2LHwntH2
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